SOCIAL MEDIA FOR DOCTORS

Social Media Marketing for Medical Practices 

Social Media Marketing for Medical Practices

In today’s digital-first world, patients turn to social media before making decisions about their healthcare providers. Whether they’re checking Google reviews, looking up the Doctors on LinkedIn, exploring your clinic’s Instagram, or watching your education videos on YouTube, your online presence directly impacts patient trust and clinic growth. 

At Everest Practice Management, we specialise in Social Media for Doctors, helping GP practices, specialist clinics, and allied health practices create a strong, engaging presence on all major platforms. With over 30 years of experience promoting healthcare providers of all sizes, our team knows how to combine creative content, strategic campaigns, and full scheduling and management to build your clinic’s online reputation and attract new patients. 

Our dedicated Medical Marketing Assistants and social media experts handle everything from content creation to campaign optimisation, so your team can focus on providing exceptional patient care. 

Save 40% Compared to the Minimum Wage in Australia

Hiring local staff comes with high costs, including wages, superannuation, leave entitlements, and recruitment expenses.
Our Virtual Assistant services provide a cost-effective solution, saving your practice up to 40% compared to the minimum wage in Australia.
 

With Everest Practice Management, you also avoid the time-consuming tasks of: 

Recruiting and interviewing staff

Training new employees from scratch

Handling HR and payroll

40%

Customer Saved Wage

Instead, we supply trained, healthcare-experienced virtual staff who integrate into your workflow from day one.
This allows you to focus on growing your medical practice and spending more time on patient care — or even regaining time for yourself.
 

Social Media Management

We manage your clinic’s social media presence from start to finish, ensuring your accounts remain active, professional, and engaging. Our Virtual Assistants and marketing specialists will: 

  • Post regular updates on services, news, and health tips 
  • Engage with patient comments and inquiries in a timely, professional manner 
  • Monitor account activity to ensure your clinic’s reputation remains strong 

Consistent social media management allows your medical practice to stay visible while maintaining a trustworthy image. 

Managing Practice Reputation

Your online reputation is crucial for attracting new patients. We actively monitor reviews, social mentions, and engagement to protect and enhance your clinic’s reputation. 

  • Responding to patient feedback on social platforms 
  • Encouraging positive reviews and testimonials 
  • Mitigating the impact of negative comments professionally 

A positive digital presence builds patient trust and loyalty for your GP clinic, specialist clinic, or allied health practice. 

Campaign Management

Our team designs and manages targeted social media campaigns to attract new patients, highlight services, and increase community awareness. 

  • Facebook and Instagram ad campaigns 
  • Seasonal health promotions and service highlights 
  • Patient education and awareness initiatives 

By leveraging our 30+ years of healthcare marketing experience, we create campaigns that resonate with patients and drive measurable results. 

Multi-Platform Social Media Expertise

We manage all major platforms to ensure your medical practice has a complete and cohesive online presence: 

  • Instagram Management – Showcase services, team highlights, and patient education visually. 
  • Facebook Management – Connect with local patients, share updates, and manage community engagement. 
  • LinkedIn Management – Build professional credibility and strengthen referral networks. 
  • YouTube Management – Share patient education videos, procedure explainers, and clinic tours. 
  • Pinterest Management – Post informative graphics and health tips to inspire patient engagement. 

By tailoring strategies to each platform, we ensure your clinic’s content reaches the right audience in the most effective way. 

Content Creation and Scheduling

Our dedicated Medical Marketing Assistants handle every aspect of social media content creation and scheduling, so your team doesn’t have to. 

  • Professional copywriting for posts, captions, and health tips 
  • Patient-friendly, SEO-conscious content creation 
  • Strategic scheduling for consistent posting and engagement 

This approach ensures your social media feeds remain active, informative, and aligned with your clinic’s voice. 

Graphics Design for Healthcare

Visual branding is essential for standing out in the crowded healthcare space. Our design team creates professional, on-brand graphics for all your social channels, including: 

  • Educational health graphics and infographics 
  • Service promotion posts and event banners 
  • Custom-designed templates for consistent clinic branding 

When paired with engaging content, these visuals help patients recognise and remember your medical practice across every platform. 

Why Choose Everest Practice Management for Social Media?

  • 30+ years of healthcare marketing experience supporting general practice, specialist clinics, and allied health practices 
  • Integrated creative services including design, content, video, and full campaign management 
  • Dedicated Medical Marketing Assistants and Virtual Assistants to handle scheduling, engagement, and reporting 
  • Data-driven strategies to improve patient engagement and grow your clinic’s online reputation 

Our social media services go beyond simple posting — we build a strategy that aligns with your growth goals and positions your clinic as a trusted healthcare provider in your community. 

Ready to Elevate Your Clinic’s Social Media Presence?

If you’re ready to transform your medical practice with a professional, consistent, and results-driven social media strategy, our team at Everest Practice Management is here to help. 

A dedicated Medical Virtual Assistant trained in healthcare 

A dedicated Medical Virtual Assistant trained in healthcare 

Ad hoc and dedicated support to cover every scenario 

A cost-effective solution saving up to 40% on wages 

Seamless integration with your practice management system

Build a trusted online presence 
Engage patients and grow your community 
Save time with expert social media management 

Contact us today via our website contact form or book an appointment through our online calendar
to discuss how we can manage your clinic’s social media:
 

With our expertise in healthcare marketing and support from a dedicated Medical Marketing Assistant,
we’ll help your clinic thrive in the digital space.
 

Book your free consultation today and discover how our Virtual Assistant services can transform your medical practice!

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